— COMPANY NAME
The Forest Group, Inc.
03/2017 – 07/2019
The Sur-Pro brand focuses on professional grade materials and tools for construction.
Working for the brand consisted of making banners for trade shows, product labels, product packaging, spec sheets, catalogs and a website for the brand.
The company’s product catalog was created to replace the (at the time) 7 year old one.
Through my tenure with the company, it had numerous revisions, and 3 major iterations.
The brand made appearances at tradeshows frequently, as such, banners and other marketing materials were often made for the occasion.
The Company’s website was also well due for a necessary update, so a mock-up prototype was designed, and then sent to a developer programmer for coding and implementation.
The Forest Group, Inc. counts with 2 sites. One specializing on its line of tools and another for its line of stilts. www.sur-pro.com & www.stilts.com respectively.
A major aspect of the job was designing boxes and labels for the products.
In most cases, it meant updating old product designs. Wherever applicable, a basic 3D render was created to simulate the finished design.
A digital render of the old design (left) was made and compared to the new design (right)
The finished product compared side by side with the old design
A digital rendition of the new box design for the new line of screws the company had rolled out.